Australia Data

Another key indicator of any email campaign is the opening rate. The average opening rate worldwide last year was 21%, although in countries such as Spain it was below the average at 20.4%.

However, in Latin America, much higher opening rates have been achieved. Argentina has been in charge of ...

Why should you care about inactive users?
inactive social media users
Some of the basic reasons why it is important to put this issue of inactive users on the table are:

A.-
If you haven't updated your email database in a while or haven't analyzed your followers, you'll notice that many of them ...

Article updated 2 months ago by NewsMDirector
How to create registration forms

Your landing page may be ready to go live, but it won’t be effective without the perfect opt-in form . Choosing the ideal form and designing it correctly can be a challenging task.

To help you with this task, in this ...

A. Importance of a personalized subject
The subject line is key in any email, being the first thing users see. By personalizing it, you can capture attention more effectively. A short and direct subject line that includes the subscriber's name can increase the opening rate, thus optimizing the ...

Article updated 7 months ago by NewsMDirector
use a welcome email

There are many options and variations when it comes to using a welcome email. As many as you can imagine. And although it is very difficult to compile a list of the best examples, it is interesting to have a base. Whether it is for ...

In addition, every time you send an email or newsletter, the HTML will include a code that will allow you to identify that user through cookies in order to have a new way to ensure that your message reaches all your customers.

With a simple interface, you can upload different creative formats and ...

Creating brand awareness is important for all businesses. Brand image is closely linked to the identity that users associate with you.

Email templates give you the opportunity to build your brand image from within the template itself. Your colors, logo, design, in short, your identity is captured ...

In this way, through automation, users who carry out the actions that you have established as a company will become part of your contact list. You can use these lists depending on the campaigns you deem appropriate.

It is important that the notifications you send are as human as possible. This ...

Don't know what you need to do to make automation work for you when managing an e-commerce business? Here are some of the key points that will help e-commerce marketing automation get the results you expect:

1.- Simplify the tasks to be performed
For starters, proper ecommerce marketing automation ...

Article updated 3 years ago by NewsMDirector
lead capture forms dest

Lead capture forms are the tool you need to capture your potential customers.

You see, creating a powerful landing page with a call to action that will leave no one indifferent is the first step to converting a visitor into a ...