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Marketing metrics for apps are one of the most important aspects to take into account when launching an application on the market.
Thanks to them, you will be able to carry out a successful advertising and marketing strategy , thus ensuring that your application achieves the results you expect.

It ...

A Facebook fan page is a specific page for brands, companies, blogs and others. Unlike personal accounts, it has some extra features and its objective is to bring together the community involved with the business it represents.

Facebook changed our lives and also the way we connect with the world ...

Trade Marketing is a marketing strategy focused on strategically positioning merchandise at points of sale. To stimulate the consumption of these products, actions are developed in the distribution channels with the aim of attracting the consumer's attention and then generating the desire to buy ...

The advantages of a corporate blog are so many for a company's Digital Marketing strategy that they allow it to connect with its customers and even deliver something beyond a product or service: it provides them with knowledge.

A corporate blog is a segment of a company or organization's website ...

Customer orientation is a concept that emerged in the last decade of our era, thanks to the evolution and development of marketing strategies. In this article we are going to teach you what it is, what its importance is at a business level and, of course, we will give you practical examples of this ...

Who has never thought of creating their own business on the Internet and being able to own their work?

It happens that you have to know a couple of things in order to generate income through a virtual store and, many times, we rack our brains because we don't fully understand what needs to be done ...

The content creator is the professional responsible for creating valuable materials for an audience in the digital environment, often forming part of an online marketing strategy.

With the digital transformation , we have become accustomed to having access to information almost instantly and the ...

In this article we will discuss an essential tool for optimizing a website or blog and achieving top positions in search engines. Below we will explain how to use Google Search to make an SEO strategy more effective.

One of the strengths of this Google tool is that it is completely free and, at the ...

Strategic analysis is essential to ensure good guidance for decision-making and goal setting in companies.

Evaluating the effectiveness of your business strategies is essential to ensure you are on the right track.

With this in mind, let's explore here what a strategic analysis is and what its ...

The market is always changing and so are your competitors, so how can you not be left behind in the battle? To do this, we recommend taking into account competitive intelligence, as it will allow you to collect, analyze and distribute information (legally) about your competitors and improve your ...