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Developing a digital marketing strategy for artists is very important if you want to succeed in the art world. That is why, in the following post I want to talk to you about two concepts that any artist should have internalized, but it seems as if there is a gap between them.

Marketing and art are ...

You arrive at your workplace and ask yourself, “What do I have to do today?” Do you know what you are going to do today but not tomorrow? Are you lost in a sea of ​​projects, actions and ideas that never materialize? Are you one of those who practice the “ we will do this tomorrow ” attitude? Do you ...

In the end, we have all opened them. And what's more, many of us have ended up buying the product or service that was offered to us on more than one occasion. We were seduced by Email Marketing!
When you have fallen into the trap you will think, I have been tricked (once again)! And yes, it is all ...

It seems that innovating in the world of digital marketing is becoming more and more complex. Not only does the customer have to perceive your product or service as unique, but the way you communicate and relate to them also has to be distinctive. And always being faithful to your brand image.

But ...

You probably already know what content marketing is and how important it is for any company, SME or project. But do you know if you are using this powerful tool to attract traffic and conversions in the right way?

Through content marketing, you will not only connect with your audience by offering ...

Web analytics is a fundamental part of a digital marketing strategy. Understanding the traffic on our site and interpreting how users behave are fundamental aspects to be able to optimize our website. That is why, in the following post I am going to talk to you about this powerful technique, closely ...

Growth Hacking is a marketing discipline that employs cost-effective tactics and actions to drive a rapid increase in the number of conversions, sales volume or exposure of a brand in its market niche. It is based on finding creative and profitable solutions through experiments, the results of which ...

El marketing de contenidos es una estrategia de marketing que se centra en la creación y distribución de contenidos, se entiende por contenido todo lo publicado en una plataforma digital como un post para un blog, una infografía, un video, un podcast, un ebook, entre otros. Cualquier tipo de ...

Marketers and designers never underestimate the power of the public's visual perception, they understand that color is a vitally important factor in creating a brand's corporate image.

Color is one of the main psychological influences in the visual world we live in. Color perception can vary ...

The Digital Kit is an initiative of the Spanish government, promoted by the Ministry of Economic Affairs and Digital Transformation. This program, framed within the Spain Digital 2025 agenda and the SME Digitalization Plan 2021-2025, is subsidized by the Next Generation funds of the European Union ...