Their goal was to grow their email list more effectively and understand which factors (like the size of discounts) might influence visitor sign-ups. Although Klaviyo’s popups were performing adequately, Keely wanted to explore tools that might improve conversion rates and provide deeper customization options.
They were looking for a tool that could offer:
better features,
templates optimized for conversions,
various use cases,
a user-friendly editor requiring no coding, and
enhanced analytics to understand the results.
OptiMonk offered all these features, with templates philippines phone number whatsapp specifically optimized for conversions that can be easily customized with the tool’s a drag-and-drop editor.
As an added goal, they wanted to determine whether the size of the discount or other popup tweaks could more effectively encourage sign-ups.
The solution
OptiMonk’s Smart Discount Popup was the ideal solution for Sassy Scents.
To start, they used a full-screen popup design. This ensured maximum visibility and engagement, effectively capturing visitors’ attention.
Sassy Scents Smart Discount Popup
They implemented a multi-step strategy that encouraged visitors to engage more, leading to higher interaction rates:
In the first step, the popup featured a straightforward Yes/No question as part of its multi-step design.
In the second step, visitors were asked for their email address.
As a final step, they offered personalized product recommendations on the thank you page, enhancing the customer experience and creating opportunities for cross-selling.
Sassy Scents smart discount popup
The popup was fully optimized for mobile devices, offering a visually appealing full-screen layout that functioned smoothly on both smartphones and tablets. This ensured a seamless user experience.
Let’s take a closer look at orders resulting from this popup:
While Sassy Scents had already implemented solid marketing
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