Your Thought Leadership Program Should Live On The Company’s Website malta phone number material Or Its Own Landing Page Hosted By A Third-party Publishing Partner To Add Validation And Exposure. It Can Be Chopped Into Visually Engaging Short-form Content Assets To Share And Consume On Social Media Easily. The Research Findings Can Inform Derivative Multimedia Content Pieces Like Videos, Films, Or Podcasts. Doing So Allows You To Meet The Audience Where They Are With Content Formats They Want To Consume.i Really Like Rob Mitchel’s Vark Acronym To Ensure Your Thought Leadership Appeals To All Learning Styles:visual – Infographics, Animations, Data Visualizationaural – Podcasts, Audio Interviewsread/write – Long-form Reports, Short-form Content, Written Opinion Pieces, Case Studieskinesthetic – Webinars, Client Events, Conferences, Workshopsexample: I Worked On A Program For The Project Management Institute’s Brightline Initiative To Bring Thought Leadership To The Stage During The World Economic Forum At Davos In And The Resulting Panel Discussion Humans : Designing And Implementing A Future-proof Strategy, Hosted By The Economist Events, Took Place Live At The Event.
Then, The Team Evolved The In-person Presentation Into Three Content Pieces For The Brightline Initative Website (As You Can See In The Screenshot Below):a Video Of The Full Panel Discussiona Shorter Video Showing The Highlightsvideo Commentary Featuring The Brightline Initiative’s Executive Director.find Your Secret To Successful Thought Leadershipwhat’s The Secret To Conjuring Content That Doesn’t Get Dismissed In The Cacophony? Before You Begin, Consider Your Objectives, Your Audience, And How You Want The Audience To React To The Insights Shared.
