Strategies to avoid having your bulk emails marked as spam
Any email bulk that is marked as spam will damage the sender's reputation and adversely affect overall deliverability. To keep your emails out of spam folders, consider the following strategies:
Ensure legal compliance
Complying with email marketing laws, such as the U.S. CAN-SPAM Act. For uk telegram number example, providing recipients with an easy way to opt-out of further emails and providing a physical address in every email will help you maintain a good reputation and avoid fines.
Keep your list clean by regularly purging unengaged subscribers, fixing or removing invalid email addresses, and avoiding list purchases. This is another way to increase your engagement rate while reducing the risk of sending emails to addresses that may mark your messages as spam.
Check out this example of an email blast for a seasonal campaign:
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