Salesforce has a very complete Marketing Automation solution known as Pardot , which we explain below.
Pardot is the ideal solution for automating B2B marketing . It allows you to monitor the actions and movements of your customers and/or leads who are close to becoming customers and automatically know which ones are more likely to convert thanks to its lead scoring system .
Pardot technology , integrated into the Salesforce new zealand telegram data ecosystem , provides sales representatives and sales networks with a range of real-time mobile tools to manage and modify all processes. As a result, you will always know when and how to contact your clients or potential customers, as the engagement studio alert system informs you of the exact moment in which your buyer persona interacts with your content.
Pardot's marketing automation allows you to activate, measure and share with your team the entire Inbound Marketing strategy ; from the acquisition of a new cold lead , to the loyalty process or the launch of personalized marketing campaigns. This is why Pardot has become a necessary tool for industrial companies and those in the B2B sector.
Other Salesforce Cloud Tools
It helps to streamline the sales process, collaborate with the sales team, manage contacts and search for new opportunities in the industrial market.
It allows you to offer a pleasant experience to potential customer contacts and leads , monitoring customer activity within each channel, resolving their problems and queries.
It allows you to create personalized paths and powerful marketing campaigns, promoting loyalty, lead generation and increased sales. In addition, it allows you to develop these campaigns through Multichannel Marketing .
