How to discover the right keywords?

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messi69
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Joined: Sun Dec 15, 2024 3:50 am

How to discover the right keywords?

Post by messi69 »

They existvarious toolsthat allow you to discover great keywords for your strategy. The problem is that most of them are quite expensive, but there are free options.

The most widely used tool by SEO professionals is Google Keyword Planner. Another very powerful tool is Ubersuggest, which can be used for free up to a certain limit.

Search volume and ranking difficulty
All terms have two main metrics: monthly search gambling data belarus volume and ranking difficulty. The higher the search volume and the easier it is to rank, the better the keyword.

Ubersuggest provides these metrics for you, including indications of terms, variations and words with semantic weight.

Where to use keywords?
KWs must appear on the page that you want to rank in search engines. There are several rules about where to position them, so we decided to break this section into two more parts:

Content production
In thecontent production, the main kw should appear in the title, in the first 150 words of the content and around 4 times every 500 words in the material.

Furthermore, placing the main one in the page URL and in the alt attribute of the images, always in a natural way, are also good practices when we talk about blogs.

Be careful not to repeat the main content too much, as this is considered illegal by search engines.

Sponsored Ads
Sponsored ads on search engines also work with keywords. In this case, you need to select which terms your page wants to appear for.

Since this is an advertisement, you must pay the engine according to the amount stipulated by the platform, usually based on clicks on the link on your page.
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