Create exclusive promotions for your fans

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One of the strategies to keep your fan base loyal to your online store on Facebook is to create exclusive promotions for your audience. People like to feel special and this type of promotion has that effect.

These promotions can range from special discounts, such as flash sales, with special conditions for a limited time, to specific promotions of services and products. This is the type of marketing action that works very well.

Another suggestion is to run promotions for birthday people, for example, which you can easily segment in Facebook ads, by applying placement filters, based on their date of birth.

Another classic is the colombia mobile database promotion that revolves around a specific celebration, such as Mother's Day, Valentine's Day, Father's Day and others, for example.

Since selling on Facebook is about creating relationships and engagement, these actions will help you to always be in touch with your base.

6 – Invest in quality images
Images play a fundamental role in e-commerce and so, if you want to sell on Facebook, our tip is that you should invest heavily in this area for your business to be successful. The importance of photos in e-commerce is unquestionable.

Therefore, work on the images so that they have good definition and preferably, use several images, from different angles, so that the buyer can have a complete view of the product, thus providing a better shopping experience.

7 – Provide as much information about the products as possible
Selling these days means giving information, so give as much detail as possible in your Facebook sales posts. How can you sell on Facebook if you don't explain your product?

Mistakes such as omitting the price of the product or service in the publication can make a big difference when closing the sale. Being transparent is the best option.

By not including a price, you could lose many potential customers, and in addition, this attitude will generate a series of comments or private messages, which you will have to respond to, increasing your back office and generating much more work.

How to sell on Facebook

8 – Make the purchasing process easier on Facebook
Another essential tip for those who want to know how to sell on Facebook is to make the purchasing process as easy as possible, removing barriers that may hinder or prevent the completion of the deal.

If you have an online store, create a direct link to the product detail page, or if you don't have a store, create one on Facebook itself. Another option is to create a contact form on your own page, through an app.

9 – Use Facebook Ads
Another good tip for those who want to know how to sell on Facebook is to use Facebook Ads, paid ads on Facebook. They increase the reach of your publications and make your products visible to a targeted audience.

With a relatively low investment, you can reach a much larger number of people, and with the advantage of choosing the profile that best suits your product. By mastering Facebook Ads techniques , the result is simply divine.

10 – Develop a good customer relationship system
Having an online store on Facebook is like having an independent e-commerce business. Customer service is essential. So establish a routine for managing your store and building relationships with your customers.

Answer all questions as quickly as possible and keep your buyers informed about the progress of their orders. Making sales on Facebook is all about creating a good relationship.

As selling on Facebook is becoming an increasingly technical activity these days, my final tip is that you seek training and always keep up to date with the new tools.

To complement the information presented here, we suggest that you also read our article How to Sell on Social Media , where you will have a broader view of all the opportunities in this area.

With these initial tips on how to sell on Facebook, you can now kickstart a very profitable and enjoyable business. Stay up to date on social media sales by subscribing to our Newsletter .