In his book, Freeman shifted the focus beyond a company's owners and shareholders to include all the stakeholders who may be affected by it.
So, who exactly are stakeholders? They are the owners, shareholders, employees, suppliers, customers, public authorities, and the community in which a company operates.
Now, not all stakeholders are equally important to a chinese overseas africa database company. However, none of them should be overlooked, as there are cases in which the opinions of a project's stakeholders can determine its success or failure.
Stakeholder satisfaction is key to a company's survival. Keep in mind that each stakeholder group has its own expectations, which they expect the company to meet. It's crucial to maintain communication with them through tools that allow the company to understand their needs and opinions.
Since a company may have a large number of stakeholders to satisfy, defining common goals among all stakeholders can be a challenge; however, it is essential to achieve this goal to ensure progress. Listening to the opinions of the most relevant stakeholders is essential for decision-making and the development of activities.