Here is a thoughtful reorganization of Google Adwords news for everyone! New format for price additional information! Three key points:
1. Google officially changed the format of Adwords price extensions
2. Provide more language and currency options
3. Additional price information for desktop version will be released soon
However, don’t rush to add additional price information when you see it. First, you macedonia mobile database need to know your business type and choose the corresponding additional price information to achieve the best results!
Here are some of the most common types of businesses:
*Friendly reminder: The additional information of this keyword ad must have price exposure
Brand Benefit
Suitable for: Anyone who wants to build brand reputation
First, all titles must be the actual brand being promoted and must not contain any information other than the brand name. In addition, the description of each title must also allow users to further understand the brand and establish the brand's benefits.
Example title: KPN Qibao Network
Example: SEO search engine optimization , keyword manipulation
Promotional Activities
Applicable to: Promote courses/information sessions in keyword ads (EX overseas study information sessions)
All titles must be relevant to a specific event (e.g. date, location, type of event, or performers). In addition, it is recommended that the text in the title should also make users want to learn more about the event.
Example title: November 28th "or" Taipei Mobile Academy Marketing Course
Example: Taipei Mobile Academy Marketing Course "or" November 28, 2016
Promote physical merchants
Applicable to: Stores with physical stores
Both the title and description must be a location related to your business. Ad text must give users a closer look at the location.
Example title: Taipei
Example: Taipower Building MRT Exit 2
Promotion Area
Applicable to: Mainly housing rental or sale related businesses
The title and description must be a subdistrict or jurisdiction of a city or region. In addition, the description of each title must also allow users to further understand the area.
Example title: Daan District
Example: One or two bedroom apartment
Promoted product categories
Applicable to: Selling products
Both the title and description must be variations of a product category. Additionally, the text must allow the user to further understand what the product is selling.
Example title: Women
Example description: high heels, flats, boots, sneakers
(E) Promote the same product in different grades or sizes
Applicable to: Selling products of different grades or sizes
Title, description must be either level or size. In addition, the text must also allow users to further understand similar products.