Discover how to sell on WhatsApp
Posted: Tue Dec 03, 2024 10:29 am
Before I teach you how to sell on WhatsApp, I need to know if you are already using WhatsApp Business. Aren’t you? Then go to your phone’s app store and download it. Why? Because this version of WhatsApp was developed especially for business use.
With WhatsApp Business, you can tag each customer you contact. If you are busy, you can leave an automatic message to be sent to that customer while you finish your appointment. In addition to the automatic message, you can create a list of standard responses to speed up service. You can also view statistics on your messages, having at your fingertips data on who received and read your information. Many advantages over WhatsApp, right? These new features have changed the way we sell on WhatsApp.
Now that you know these important details, we'll show you how to sell on WhatsApp and that it's not a seven-headed monster.
15 Tips on how to sell on WhatsApp
1. Provide a dedicated cell phone for the company. This tip is a must and it is very important to take it into consideration. In some cases, when the company has a large volume of customer service, products and services, a WhatsApp number is provided for each department. Or, the service can be centralized on one number and, according to the customer's needs, directed to the responsible department.
2. To increase the number of customers aware of your uk business fax list integrate your social networks with WhatsApp. This will increase your contact base and make customer service more effective.
3. In addition to social media, your number should also be visible on your website. Nowadays, traditional telephones are becoming obsolete when it comes to communicating with end customers. Many people prefer to send messages or audio messages via WhatsApp rather than making a phone call.
4. Don't forget to update your customer registration.
5. Have you thought about letting your customers know about the new service channel via email? Here’s another useful tip for you. Run a campaign to let all your current contacts know that your company will be offering differentiated service via WhatsApp. In this campaign, be sure to encourage them to send you a message, so you can get their contact information for your next campaign.
6. Facebook Ads: run exclusive campaigns for Sales via WhatsApp, offering Special Discounts for those who purchase through the app.
7. Google Adwords: promote your new sales channel through Google Sponsored Links.
8. SEO: configure your website's Meta Description and Title with a Call to Action focusing on customer service via WhatsApp.
9. Never forget to mark your customer's name on your contact list. Create identifications for each type of customer. For example: Alice Tire Ford Ka. In this case, you will see and understand that Alice bought new tires for her car, which is a Ford Ka.
10. Got everything organized? It's time to create a mailing list. This list allows you to group customers with similar profiles. For example, if you sell tires, you should have several Alices on your contact list. There's no point in talking about changing tires on this list, since Alice just changed them, but an oil change or a new shock absorber might be of interest to this audience.
11. Send quality content to this client and don’t spam them. If you follow our blog , you’ve probably already implemented several digital marketing actions. So you already have e-books, videos and texts to share with this new client.
12. Train your team to use this tool. Don't fail to serve a customer because you don't have someone trained to sell through the app. I'm not just talking about training on how to use WhatsApp, but also on the company's products.
13. Use WebWhatsApp to speed up customer service. On a computer screen, exchanging information, such as sending links or even copying a standard response to a question, is easier than on a cell phone.
14. Make it clear to the customer what hours you can be reached via WhatsApp.
15. Don't forget to use your company name and a photo that identifies it, as there is no way to sell via WhatsApp if your customer doesn't know which company they are talking to.
With these tips on how to sell on WhatsApp, your company can start planning to open this sales channel to customers today. An extra tip for you to start selling on WhatsApp is to use PagSeguro to mediate sales with credit and debit cards or bank slips. They recently created a system where you create a customizable link to send via WhatsApp.
With WhatsApp Business, you can tag each customer you contact. If you are busy, you can leave an automatic message to be sent to that customer while you finish your appointment. In addition to the automatic message, you can create a list of standard responses to speed up service. You can also view statistics on your messages, having at your fingertips data on who received and read your information. Many advantages over WhatsApp, right? These new features have changed the way we sell on WhatsApp.
Now that you know these important details, we'll show you how to sell on WhatsApp and that it's not a seven-headed monster.
15 Tips on how to sell on WhatsApp
1. Provide a dedicated cell phone for the company. This tip is a must and it is very important to take it into consideration. In some cases, when the company has a large volume of customer service, products and services, a WhatsApp number is provided for each department. Or, the service can be centralized on one number and, according to the customer's needs, directed to the responsible department.
2. To increase the number of customers aware of your uk business fax list integrate your social networks with WhatsApp. This will increase your contact base and make customer service more effective.
3. In addition to social media, your number should also be visible on your website. Nowadays, traditional telephones are becoming obsolete when it comes to communicating with end customers. Many people prefer to send messages or audio messages via WhatsApp rather than making a phone call.
4. Don't forget to update your customer registration.
5. Have you thought about letting your customers know about the new service channel via email? Here’s another useful tip for you. Run a campaign to let all your current contacts know that your company will be offering differentiated service via WhatsApp. In this campaign, be sure to encourage them to send you a message, so you can get their contact information for your next campaign.
6. Facebook Ads: run exclusive campaigns for Sales via WhatsApp, offering Special Discounts for those who purchase through the app.
7. Google Adwords: promote your new sales channel through Google Sponsored Links.
8. SEO: configure your website's Meta Description and Title with a Call to Action focusing on customer service via WhatsApp.
9. Never forget to mark your customer's name on your contact list. Create identifications for each type of customer. For example: Alice Tire Ford Ka. In this case, you will see and understand that Alice bought new tires for her car, which is a Ford Ka.
10. Got everything organized? It's time to create a mailing list. This list allows you to group customers with similar profiles. For example, if you sell tires, you should have several Alices on your contact list. There's no point in talking about changing tires on this list, since Alice just changed them, but an oil change or a new shock absorber might be of interest to this audience.
11. Send quality content to this client and don’t spam them. If you follow our blog , you’ve probably already implemented several digital marketing actions. So you already have e-books, videos and texts to share with this new client.
12. Train your team to use this tool. Don't fail to serve a customer because you don't have someone trained to sell through the app. I'm not just talking about training on how to use WhatsApp, but also on the company's products.
13. Use WebWhatsApp to speed up customer service. On a computer screen, exchanging information, such as sending links or even copying a standard response to a question, is easier than on a cell phone.
14. Make it clear to the customer what hours you can be reached via WhatsApp.
15. Don't forget to use your company name and a photo that identifies it, as there is no way to sell via WhatsApp if your customer doesn't know which company they are talking to.
With these tips on how to sell on WhatsApp, your company can start planning to open this sales channel to customers today. An extra tip for you to start selling on WhatsApp is to use PagSeguro to mediate sales with credit and debit cards or bank slips. They recently created a system where you create a customizable link to send via WhatsApp.