How effective are LinkedIn ads?
Posted: Tue Dec 17, 2024 5:53 am
6. Use short-form video rules
You can post long-form video that shows up in this new immersive feed, making it a little different from Reels or TikTok. However, it’s often a good idea to use standard short-form video rules, which italy whatsapp number include the following:
Start with a strong hook to grab attention.
Leverage vertical video, as it’s inherently mobile-friendly and will likely be preferred by many users.
Keep your videos relatively short to increase view completion rates.
There are plenty of fantastic social media ad platforms like Facebook ads, Instagram ads, and TikTok ads. But if your goal is to connect with small business owners or key decision-makers at major organizations — especially for B2B campaigns — LinkedIn ads should be your first stop
In this post, we’ll walk you through everything you need to know to start with LinkedIn ads: why you should use them, the different ad types, and expert best practices. Let’s dive in!
LinkedIn has seen explosive growth in recent years and is expected to grow its user base another 22% by 2028. Unlike most social platforms, LinkedIn is focused on our professional lives. And people aren’t just networking and looking for the jobs on the platform — they’re also building personal and company brands.
It's a place where professionals are hanging out and engaging with professionals from other brands — and the brands themselves. That’s why LinkedIn ads are a goldmine for B2B marketing.
Its advanced targeting system lets you zero in on audiences with detailed career and education insights. And you can boost your brand’s visibility quickly by paying for specific actions, like clicks, video views, or impressions.
Case studies on LinkedIn ads are pretty impressive, showing increased reach (40 million social impressions!), higher click-through rates (3% CTR!), and more leads (600+ sales qualified leads!).
You can post long-form video that shows up in this new immersive feed, making it a little different from Reels or TikTok. However, it’s often a good idea to use standard short-form video rules, which italy whatsapp number include the following:
Start with a strong hook to grab attention.
Leverage vertical video, as it’s inherently mobile-friendly and will likely be preferred by many users.
Keep your videos relatively short to increase view completion rates.
There are plenty of fantastic social media ad platforms like Facebook ads, Instagram ads, and TikTok ads. But if your goal is to connect with small business owners or key decision-makers at major organizations — especially for B2B campaigns — LinkedIn ads should be your first stop
In this post, we’ll walk you through everything you need to know to start with LinkedIn ads: why you should use them, the different ad types, and expert best practices. Let’s dive in!
LinkedIn has seen explosive growth in recent years and is expected to grow its user base another 22% by 2028. Unlike most social platforms, LinkedIn is focused on our professional lives. And people aren’t just networking and looking for the jobs on the platform — they’re also building personal and company brands.
It's a place where professionals are hanging out and engaging with professionals from other brands — and the brands themselves. That’s why LinkedIn ads are a goldmine for B2B marketing.
Its advanced targeting system lets you zero in on audiences with detailed career and education insights. And you can boost your brand’s visibility quickly by paying for specific actions, like clicks, video views, or impressions.
Case studies on LinkedIn ads are pretty impressive, showing increased reach (40 million social impressions!), higher click-through rates (3% CTR!), and more leads (600+ sales qualified leads!).