Page 1 of 1

Evaluate your current digital agency management

Posted: Tue Dec 17, 2024 4:51 am
by Tingli
At this time of year, many companies are in the planning phase of their activities for 2015. In your case, as a marketing manager, you probably have several projects on your plate that require the support of an agency. In the case of your digital marketing, you may be asking yourself some of these questions:

Could I have more defined objectives for my digital activity?

What selection criteria can I use to rate proposals from so many different digital agencies in Ecuador?

How can I be sure that an agency is truly an expert in the digital marketing services it offers?

How can I ensure that next year's budget is allocated to the channels that phone number list can bring the most success to the brand?

Image

We asked ourselves many of these questions when we sat in your chair some time ago. That is why we suggest below a series of criteria that can help you when selecting a digital marketing agency in Ecuador for 2015.


The first step in knowing how to choose a new digital service provider is to evaluate the current management of your business. If you do not analyze how business plans have been executed on digital platforms, it will be difficult to define a clear objective for the coming year. The most important thing is to know if the digital strategy you are using is aligned with your business objectives. If your goal is to attract more customers, your new digital strategy should be qualified taking into account the number of qualified leads you need to attract, for example.

Remember that one of the advantages of the virtual world is its ability to provide us with data on the results of our movements and information on user behavior. A tool that is especially helpful when evaluating your current management is HubSpot's Marketing Grader .

Define the marketing challenge you want to overcome
Before you receive countless offers from various digital agencies in Ecuador, you must know what your specific needs are and the challenges you will face in 2015. Decide what role you want your digital channels to play within your overall marketing strategy. This way, you will avoid wasting time and resources on attractive proposals that may look good, but are not necessarily aligned with your true marketing objectives and challenges.