So, if for example you sell coffee or some edible product, you can add content to the website such as: properties of a certain food; benefits of choosing the product you offer; etc. In addition, this content (with proper management) will help you with positioning in search engines , so that your “online store” is shown to potential buyers before your competitors.
6. When a person is searching for a product on the Internet, it is likely that at the same time they have your e-commerce on screen, they have a few more tabs open, with products offered by your competition.
That's the magic of the Internet, it allows you to compare and see different options on the market, simply by opening a few tabs. That said, it's important to remember what we're going to tell you next: if you receive a query, it's likely that the visitor has left the same question on several online sales sites; for this reason, it's essential that you respond to them as soon as possible . How long is a reasonable time? Don't take more than an hour.
The reasons why we suggest you act quickly are: “the one who strikes college and universities email list first, strikes best” – that’s right! If you respond before the competition, you will leave an excellent impression (the potential buyer will perceive it as actions by a responsible company, attentive to the needs of its customers).
The other reason is that you avoid the sale going cold. Perhaps, if you let the buyer think about it a little more, you lose the opportunity to sell. Finally, if a person leaves their phone number in that question or when filling out a form, it is a clear sign that they prefer you to call them! A great opportunity to establish direct contact. By making that call you will give a good impression and seriousness to the matter.
7. Keywords, keywords, phrases and tags : It is very important to include them in the products. These words and an excellent description of them will help you get more organic visits. The choice of these keywords is very important, ideally, you should leave this activity in the hands of professionals, or use a Google tool to do it properly.
8. Photos! : You have to give a lot of importance to this point. If you are selling a product you want to show it as “beautifully” as possible, right? Everything comes in through the eyes first! Correctly show its details, colors, dimensions, etc. If possible, offer several images of each product, a variety of colors and a demonstration of use and/or applications.
9. Descriptions : Product descriptions should be excellent. Already impressive with the images, now close the sale with the detailed and helpful product description.
10. Build customer loyalty : Do you have any doubt that it is much easier to retain and convince customers who have already bought from you and know your product than to get new buyers? Develop marketing actions that refresh the memory of people who have chosen you at some point, remind them that your ecommerce has made them feel good and that you are still there to take care of them, advise them and offer them what they need. For example, through email marketing , you can congratulate them on their birthday, tell them that there is a product on sale, or even show them what's new in your online store.
Respond as quickly as possible :
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