Sach specific audiences and increase conversions has become essential to optimize the results of your marketing campaign. Choosing one or the ifference, and that's why we're going to analyze the differences between two of the main platforms on the market today: MDirector vs MailUp .
In this article, we will discover its features, plans and flexibility so that you can make the best decision for your business.
TABLE OF CONTENTS
MDirector vs MailUp
1. General
2. Free plan
3. Basic plan
4. Medium plan
5. Overall plan
MDirector vs MailUp
Both MDirector and MailUp are two email marketing platforms , with their own s germany whatsapp number data trengths and weaknesses. The choice between one or the other will depend on the needs of your business. Let's look at a detailed comparison that will help you understand and decide which one is the most suitable for your company.
1. General
MDirector MailUp
General plan
Monthly plans Yeah No (only annual)
Downgrade to a lower plan Yes, at any time No (during the contracted year you can only upgrade to a higher one)
Number of shipments As contracted Indefinite
Shipping speed Yeah No
Possibility of sending to contacts without confirmation Yeah No, it only allows sending to contacts who have double opted in.
Monthly plans . MDirector offers monthly plans, providing greater flexibility to adapt to the changing needs of your business. In contrast, the MailUp platform only has annual plans, which may be less convenient for those companies that prefer to adjust their expenses on a monthly basis.
Plan flexibility. MDirector allows you to cancel plans at any time, making it easier to manage monthly costs based on your company's needs. MailUp, on the other hand, only allows you to upgrade during the annual plan, limiting your ability to downgrade services.
Number of emails sent . The number of emails sent in MDirector depends on the plan you have purchased, offering options for different volumes of emails sent. In MailUp, emails are unlimited, but are subject to the annual plan you have purchased.
Sending speed . In MDirector, it is the same for all plans, in order to ensure fast and efficient delivery. On the other hand, in MailUp, the speed depends on the plan you have contracted, which can affect the effectiveness of campaigns in the most basic plans.
Contact confirmation. In MDirector, emails are sent without confirmation, speeding up the start of campaigns. However, in MailUp, emails can only be sent to users with double opt-in.
2. Free plan
MDirector MailUp
Free plan
Monthly shipments 5.000 1,000
Duration of the plan Indefinite 15 days
Most email marketing platforms offer a free plan , although with different features. These are the features offered by MDirector and MailUp:
Monthly sends. MDirector offers 5,000 sends/month , ideal for testing the tool with significant volumes. Meanwhile, MailUp limits this feature to 1,000 sends per month , which may not be enough to carry out thorough tests, see the full potential and obtain less biased data.
Duration of the plan. The first platform offers the free plan indefinitely , while the second has this feature limited to 15 days, which may be too short a period.
3. Basic plan
MDirector MailUp
Basic plan
Remove advertising from shipments Yeah No
Engagement statistics (opening, clicks, device used) Yeah No
Administrators included 3 1
MDirector and MailUp offer the following features in their basic plan:
Ad removal . MDirector removes ads from emails, which gives a much more professional image. Unlike MailUp, which does not remove ads, which can affect the brand image.
Engagement statistics . The first platform provides engagement statistics that are essential for measuring the effectiveness of email marketing campaigns. The second does not have this functionality in its basic plan, limiting performance analysis.
Administrators included . MDirector allows up to three administrators, making team collaboration easier, but MailUp only supports one, with the option to add more for an extra fee.
4. Medium plan
MDirector MailUp
Medium plan
API Call Limit Unlimited 3 million/month
Dynamic content Yeah No
Engagement statistics (opening, clicks, device used) Yeah Optional (separate payment)
Sending via SMTP Yeah Optional (separate payment)
Custom sender Yeah Optional (separate payment)
Administrators included 5 1 (pay separately if you want more)
The features of the medium plan of both platforms include the following:
API call limit. The email marketing tool, MDirector, offers unlimited API calls, allowing full integration with other systems. MailUp, on the other hand, limits this to 3 million per month, a figure that may be insufficient for companies with high integration demands.
Dynamic content . This service is included in MDirector's medium plan, which helps you create personalized emails for each recipient, but MailUp does not include this feature.
Engagement statistics . This data is vital for optimizing email marketing campaigns. In MDirector, they are included in the medium plan, but MailUp requires an additional payment for this service.
SMTP shipping . The first platform does allow this type of shipping to increase flexibility, but the second only offers it for an additional fee.
Custom sender . In MDirector, you can customize the sender, which helps improve your brand image. MailUp, on the other hand, allows this change as an additional paid option.
Administrators included . MDirector has up to 5 administrators, which makes collaboration easy. However, MailUP only includes one, adding more collaborators is possible for an additional fee.
5. Overall plan
MDirector MailUp
Overall plan
API Calls Unlimited 30 million/month
Custom sender Multi-sender Optional (separate payment)
Shipping by SMPT Yeah Optional (separate payment)
Administrators included 10 1 (pay separately if you want more)
Finally, in the most comprehensive plan of all , both companies have the following features:
API calls. The MDirector platform offers businesses unlimited API calls, which is ideal for businesses with large needs. MailUp increases the limit to 30 million per month, but this may still be insufficient.
Custom Sender – The first offers multi-sender, allowing multiple shipping addresses, but the second remains optional and requires additional payment.
SMTP delivery . MDirector includes SMTP delivery