Why we changed it
Posted: Sun Dec 15, 2024 5:52 am
The result? In 2020, Aerie reported its “28th consecutive quarter of double-digit sales growth .”
In the B2B sector, new Australian lender Jacaranda Finance improved its content by using data to identify the most useful and relevant topics for users, while maintaining its ranking potential.
They achieved this result using the following Semrush tools:
Content Audit to analyze existing content db telegram and highlight articles that need improvement.
Keyword Magic Tool to find and target promising and super-relevant long-tail keywords and queries.
SEO Content Template to help you plan new and updated content more easily.
And these are the results they got:
A 75% increase in organic traffic.
They ranked in the top 3 for 150 keywords.
They improved bounce rate and session duration.
The takeaway from this? Improving your content, whether it’s a more original strategy, more audience-focused content, or both, is worth the time and effort. And that’s why it will be your #1 priority in 2023.
Real-life experience and expertise.
Unique insights you can't find anywhere else.
Easy to follow steps and practical advice.
Great user experience: for example, good readability, structure and graphics.
A relevant and consistent tone of voice .
A well-known example of authentic content is the #AerieREAL campaign . Since 2014, Aerie, a women's intimates and lifestyle brand, has set itself apart from the competition by making – and more importantly, keeping – two promises:
Stop digitally altering models' photos.
Use more diverse models with a variety of backgrounds, styles, and body types.
The brand has applied this principle to its entire content strategy, on the site and on social media.
In the B2B sector, new Australian lender Jacaranda Finance improved its content by using data to identify the most useful and relevant topics for users, while maintaining its ranking potential.
They achieved this result using the following Semrush tools:
Content Audit to analyze existing content db telegram and highlight articles that need improvement.
Keyword Magic Tool to find and target promising and super-relevant long-tail keywords and queries.
SEO Content Template to help you plan new and updated content more easily.
And these are the results they got:
A 75% increase in organic traffic.
They ranked in the top 3 for 150 keywords.
They improved bounce rate and session duration.
The takeaway from this? Improving your content, whether it’s a more original strategy, more audience-focused content, or both, is worth the time and effort. And that’s why it will be your #1 priority in 2023.
Real-life experience and expertise.
Unique insights you can't find anywhere else.
Easy to follow steps and practical advice.
Great user experience: for example, good readability, structure and graphics.
A relevant and consistent tone of voice .
A well-known example of authentic content is the #AerieREAL campaign . Since 2014, Aerie, a women's intimates and lifestyle brand, has set itself apart from the competition by making – and more importantly, keeping – two promises:
Stop digitally altering models' photos.
Use more diverse models with a variety of backgrounds, styles, and body types.
The brand has applied this principle to its entire content strategy, on the site and on social media.