The creative agency led by Filipe Simi is now part of Droga5 San Pablo, one of the companies that make up Accenture Song, the creative division of the consultancy firm.
Accenture announced the acquisition of Soko BrasilSoko was founded in 2015 by Felipe Simi.
The independent creative agency Soko, from Brazil, has been acquired by Accenture to become part of Droga5 São Paulo, one of the agencies that make up Accenture Song, the creative division of the consultancy firm.
Founded in 2015 by Felipe Simi, Soko was mom phone number data chosen as one of the three best creative agencies in Brazil by Scopen. With more than 300 employees, it will become part of Droga5, which will open its doors in 2022 in the country.
“Soko has always been recognized for its innovation and authenticity. Since our founding days, we have embedded a culture of impact, collaboration and diversity,” said Felipe Simi, founder and CEO of the agency. “We are committed to challenging the status quo and promoting, now with scale and reach, an inclusive culture for people and business transformation.
David Droga, CEO of Accenture Song, added: “Soko already operates under the Droga5 values: it is a creatively led, strategically driven, humanity-obsessed agency with enormous ambition. It delivers work with human insight, relevance and care, and I am confident that, as part of Droga5 in São Paulo, and together with the creative and technological prowess of Accenture Song, the Soko team will further elevate the impact and influence on our clients.”
Soko is the latest in a series of acquisitions Accenture Song has made globally to strengthen its ability to help clients grow, innovate and stay relevant, including Work & Co, Unlimited, Mindcurv, GemSeek, The Lumery, Jixie, Rabbit's Tale, ConcentricLife, Fiftyfive5, The Stable and Romp.