Emphasize Key Selling Points for Chinese Families:

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Baidu PPC: Utilize Baidu's pay-per-click advertising to reach parents actively searching for international education options.
Social Media Ads: Run targeted advertising campaigns on WeChat, Weibo, and potentially other relevant platforms, focusing on demographics, interests, and behaviors of Chinese parents abroad. Create culturally relevant and engaging ad content.
4. Build Trust and Community:

Participate in Education-Related Forums: Engage in chinese overseas asia phone number data online forums like Zhihu where parents discuss education topics and seek advice.
Host Online Seminars and Webinars: Conduct virtual open days and information sessions specifically for Chinese parents, addressing their concerns about safety, curriculum, career support, and the overall well-being of their children. Offer these in Mandarin.
Highlight Success Stories: Share testimonials and case studies of successful Chinese students and their experiences at your institution.
Engage with Parents Directly: Provide opportunities for parents to chat directly with school representatives in Chinese.


Academic Excellence: Highlight rankings, program strengths, and graduate success rates.
Career Support: Emphasize internship opportunities, career counseling services, and post-graduation employment rates.
Safety and Well-being: Clearly communicate the safety measures and support systems in place for international students.
Value for Investment: Justify the cost of education by highlighting the long-term benefits and potential return on investment.
Inclusivity and Diversity: Showcase the school's welcoming environment for students of all nationalities and ethnicities.
6. Leverage Partnerships: