Australia Data

I recently consulted with a cross-border e-commerce platform and found that digital marketers still have a gap in their understanding of Google custom dimensions. Today, let's talk about Google, we use Google Merchandise Store. Custom dimensions are similar to default dimensions, except that you define them and their values. With custom dimensions, you can collect data tailored specifically for your business. You can use the Google Analytics data you collect to generate reports on specific characteristics of your users or their behaviors.

You collect data for custom dimensions through JavaScript tracking code that israel phone number lead you implement on your web pages . When a user arrives at the relevant page or performs a specific action, the custom dimension captures the data and passes it as an additional parameter to the existing hit. You can then use these custom dimensions in your reports.

How to set up custom dimensions with Google Analytics?
For example, the Google Merchandise Store can use custom dimensions to differentiate whether a user is a retail customer or a Google employee. The Google Merchandise Store sets up a dedicated click