Here’s a detail shot of a candle

[Aklima@444]

The Detail Shot
The detail shot is a close up shot of the product. This shot helps customers understand and see the details of your products. Here you can see the candle in much more detail.

The purpose of the detail shot is to take away any confusion or answer any questions that the customer might have about the product. This will make it easier for them to make a buying decision.

Detail shots are most commonly used on product pages.




4. The Scale Shot
The scale shot is a photo of the product that shows how big (or small) the product is relative to its environment. Before you buy something in a brick and mortar store, you interact with it, but when it comes to shopping online, you don’t have that option, so you have to make it as clear as possible in your photos. There’s nothing worse than placing an order for something and it’s half the size you expected it to be when it shows up.

Your customers want to know if that hat fits an infant, or if it’s meant telegram data for adults. If the vase can hold a full bouquet, or just a few flowers. You get the idea.

Again, scale shots are most commonly used on product pages.

Here’s an example of the scale shot that shows the size of the rings in a woman’s hand.



5. The Group Shot
Group shots are especially good for documenting products that are sold in multiples, such as sets of bowls or craft supplies, like beads and buttons. Products available in different colors, finishes, or materials (such as rings available in silver and gold metals or mugs with different colored glazes) also benefit from the group treatment. A grouping can be a good way to depict depth, variations, and different sides and angles of the product in one compelling image.

Group shots are most commonly used on product pages.