Don't worry, it's completely legal. And free. And easy!

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Be inspired by your competitors
Copying (or as I like to call it, "gaining inspiration") from your competitor's influencer SEO strategy allows you to find potential collaborations that the above steps wouldn't find.

They could have approached a brand-new blog site for collaboration or simply used one of their chinese overseas canada database connections to get a spot on sites not listed on BuzzSumo.

You can't find their strategy without digging a little.



To do this, you need to add your competitor’s backlink profile to SEOptimer .

All you have to do is add their URL to the "Backlink Research" tab and then click on the competitor you want to spy on.