Content marketing case studies in the sports industry
Posted: Tue Mar 18, 2025 6:15 am
Runtrip MAGAZINE provides a wide range of useful information for all runners who love running.
The media also introduces a wide range of running-related products, such as running shoes and running wear, including not only our own products but also those of other companies.
The content marketing approach, which covers all the information customers really want to know, rather than just the information the company wants to convey, is a perfect example of putting the user first.
Reference: Runtrip MAGAZINE
footballista
footballista
Source: footballista
footballista is an owned media that delivers daily linkedin database information on trends and hot topics in the world of soccer.
The articles distributed on Futbolista are divided into paid articles and free articles. In order to view all the content of paid articles, you will need to pay a monthly or annual fee.
Even free members can view the beginning of paid articles, which effectively attracts users' interest and leads them to make a purchase (sign up as a member).
The above is a somewhat special case, but designing the path to a purchase decision is an important measure that affects conversion rates . Companies that are going to implement content marketing in the future should definitely take note of this.
The media also introduces a wide range of running-related products, such as running shoes and running wear, including not only our own products but also those of other companies.
The content marketing approach, which covers all the information customers really want to know, rather than just the information the company wants to convey, is a perfect example of putting the user first.
Reference: Runtrip MAGAZINE
footballista
footballista
Source: footballista
footballista is an owned media that delivers daily linkedin database information on trends and hot topics in the world of soccer.
The articles distributed on Futbolista are divided into paid articles and free articles. In order to view all the content of paid articles, you will need to pay a monthly or annual fee.
Even free members can view the beginning of paid articles, which effectively attracts users' interest and leads them to make a purchase (sign up as a member).
The above is a somewhat special case, but designing the path to a purchase decision is an important measure that affects conversion rates . Companies that are going to implement content marketing in the future should definitely take note of this.