Outsourced digital department
Posted: Sat Feb 22, 2025 7:10 am
Usually, agencies take on this role. Relevant for small and medium-sized companies. You already have a sufficient number of diverse marketing tasks, but there is no budget for a full-fledged team.
Pros:
Savings. For a fixed amount you get a team of diverse specialists and you don't have to worry about taxes, office, sick leave, etc.;
Professionalism . Agency specialists work not only with you - their diverse experience helps them grow professionally, and you can be sure that your digital is always at the cutting edge of relevance;
You don't need to set tasks and control their execution. For this purpose, the agency has an account that manages all processes.
Cons:
Problems with involvement. An outsider will never be sufficiently involved in the internal processes of a company;
We need a person who will monitor the quality of vietnam mobile database the agency’s work and be able to evaluate the quality of services;
Marketer + digital agency . Perhaps the most common type. You have a specialist who manages and executes the main offline processes, but an agency is involved for SMM and context.
The main and undoubted advantage of this approach is savings - instead of maintaining an expensive team within the company, you work with an agency that covers your basic needs and you do not have to worry about a sufficient specialist workload or taxes.
Cons:
In order to understand your business process, the agency needs to work with you for at least about six months ;
You can spend a long time looking for a quality agency. Great cases and recommendations are not a guarantee of reliability. This agency was suitable for someone, but for you it may turn out to be a nightmare;
Outsourced digital specialist. A rare type, more typical for companies with unstable marketing workload. A jack of all trades out of boredom - he will set up your targeting and help you fix your website.
The advantages include the versatility of such cooperation.
Disadvantages:
He may not always be available ;
It is difficult to control the quality of work. One specialist cannot cover all digital tools and, of course, he will turn to third-party specialists;
And overall the level of work may remain at a very mediocre level.
Internet advertising is a complex process that should not be taken lightly. Effective advertising campaigns require not only knowledge of specific techniques, but also the ability to make decisions based on an understanding of how the system functions as a whole.
Pros:
Savings. For a fixed amount you get a team of diverse specialists and you don't have to worry about taxes, office, sick leave, etc.;
Professionalism . Agency specialists work not only with you - their diverse experience helps them grow professionally, and you can be sure that your digital is always at the cutting edge of relevance;
You don't need to set tasks and control their execution. For this purpose, the agency has an account that manages all processes.
Cons:
Problems with involvement. An outsider will never be sufficiently involved in the internal processes of a company;
We need a person who will monitor the quality of vietnam mobile database the agency’s work and be able to evaluate the quality of services;
Marketer + digital agency . Perhaps the most common type. You have a specialist who manages and executes the main offline processes, but an agency is involved for SMM and context.
The main and undoubted advantage of this approach is savings - instead of maintaining an expensive team within the company, you work with an agency that covers your basic needs and you do not have to worry about a sufficient specialist workload or taxes.
Cons:
In order to understand your business process, the agency needs to work with you for at least about six months ;
You can spend a long time looking for a quality agency. Great cases and recommendations are not a guarantee of reliability. This agency was suitable for someone, but for you it may turn out to be a nightmare;
Outsourced digital specialist. A rare type, more typical for companies with unstable marketing workload. A jack of all trades out of boredom - he will set up your targeting and help you fix your website.
The advantages include the versatility of such cooperation.
Disadvantages:
He may not always be available ;
It is difficult to control the quality of work. One specialist cannot cover all digital tools and, of course, he will turn to third-party specialists;
And overall the level of work may remain at a very mediocre level.
Internet advertising is a complex process that should not be taken lightly. Effective advertising campaigns require not only knowledge of specific techniques, but also the ability to make decisions based on an understanding of how the system functions as a whole.