We also recommend using verb-based saudi arabia phone number library CTAs so your target customer knows exactly what they need to do to claim their download or special offer. For example, “Comment GROW below” or “Download Report” . social media posts, relevant landing pages , and advertising campaigns, depending on your specific goals. Below is an example of a lead magnet business strategist, Jenna Kutcher, using in an Instagram post: Lead magnet sample ( Image source ) And here's an example of a lead magnet on a resource page for BetterUp, a virtual coaching startup for individuals and businesses: Lead magnet sample ( Image source ) Create and optimize your landing pages and opt-in forms.
Use a landing page builder to create dedicated landing pages for your lead magnets and a form builder to create your opt-in forms. When creating your opt-in forms, keep the fields to a minimum to avoid high bounce rates. Focus on only asking for relevant contact information, such as their name, email address, and phone number, or their work email and company size. Below is an example of the opt-in form BetterUp uses for the lead magnet we showed you earlier: Opt for the sample form ( Image source ) To streamline the signup process, consider adding an OAuth option to your form.
