Here are some examples of successful reactivation email campaigns that will help bring back dormant customers.
Here they used a comprehensive approach: personalized emails, push notifications vp hr email list and push messages with the username, course name and a unique link with a unique CTA in each case.
A letter with a clear step-by-step action plan
This is a reminder letter about new products with a gift promo code and a step-by-step plan for its use.
The Product Hunt newsletter informs subscribers about new items in the product line and services. The message highlights the key features and benefits of the recently released product.
A letter as a reminder about an abandoned item in the shopping cart
Rudy sends a reactivation email to users who leave items in their shopping cart without placing an order. The message is written humorously, in a playful manner. The subject line: "Don't put it off like a software update." Many people know that not updating a program on time is bad, it may stop working.
Conclusion
Reactivation of customers brings back lost audiences, and with them potential profits. It is important to start reactivation on time, segment the database and use personal and automated approaches. Sending out discount offers, conducting surveys and using an omnichannel approach increase the chances of successfully returning customers. Reactivation of the base is not a one-time action, the process should be carried out regularly, and then the loyalty and activity of your customer base will remain at a high level.Jenkins for Beginners: What It Is, Why It Is Needed, and How to Install It
Previously, programmers had to write small fragments of code on punch cards and sometimes take them to the office in whole "batches" to assemble all the parts manually for execution on the computer.