Are WhatsApp Bots the Best Solution for Your Business?

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For some time now, bots or chatbots have been making their way into a world that is becoming increasingly digital or online. These systems have evolved enormously to offer us a new experience, so much so that we can no longer tell the difference between a bot and a real person. They are the main reason why e-commerce is one of the most profitable businesses today: they have given a new meaning to online sales and offered great advantages to companies.

This is how more companies have adapted with a hybrid customer service mode that oscillates between bots and real people. This undoubtedly represents a breakthrough in current business models. However, it also colombia telegram database has a major drawback, because not everything goes as planned. As we all know, bots are small programs responsible for automatically responding to our customers: despite this, people have become accustomed to this concept and can increasingly easily distinguish a bot from a real person.

This undoubtedly causes irritation in the minds of our consumers, because they want to talk to a real person, someone who can understand what they mean, solve their problems and perhaps offer an additional incentive.

In any business, there must be a certain balance : if this balance is broken, the process will not work. This means that if a company decides to manage its conversations 100% automatically with bots, in the long term, it will no longer be able to do so, because today's consumers do not like talking to bots. In fact, it has been widely demonstrated that people prefer to talk to other people rather than to a bot. This makes us realize that having real, human agents is an extremely important advantage for a company.

However, today we are going to tell you the reasons why bots are not a good idea for your business and how you can improve your customer service style by using a more hybrid system. We are going to show you how WhatsApp bots are not a good option for your business and how we can help you achieve better results than in the past.