A system to build customer loyalty

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The term was first used by HubSpot , an American software company.

Giving real value to your customers is the axiom from which everything originates. To set up a successful Inbound Marketing activity, you need strategies, organization, skills and perseverance .

Inbound Marketing Turin - The MethodInbound Marketing represents a paradigm shift in promoting your business and allows you to fully exploit the opportunities offered by digital technologies, both to find new customers and to retain current customers.
It is about creating real value, starting also from your website , which must not talk (only) about you and your products or services, but contribute to solving the problems of your current and potential customers .

The inbound marketing funnel follows the customer purchasing process through 3 phases: attract, convert and retain.

Content is King : Attract and Convert Users into Customers
Content is at the heart of the Inbound strategy. By creating ecuador whatsapp resource useful content you must directly answer your customers' questions and you must do it at the right time and with the right language .
Content must:

demonstrate your skills and professionalism;
be available and easy to find;
answer user questions, provide useful information and solutions .
This way you will become a valuable resource for your client.

Content will help you increase lead generation , converting more quality leads and accompanying the customer along their purchasing process.

The way you create trust in your customers depends on the uniqueness and originality of the offers you make. You must therefore propose content capable of retaining your customers, so that they themselves become your promoters. To do this, set up an organic system capable of giving the answers they need before they even ask questions.