with customers and work well in teams

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Your chosen candidate should have at least a few years of hands-on social media management experience, ideally with companies similar to yours Technical Skills Your social media manager should be well-familiar with today’s popular social networks and adept in: Copywriting Graphic design basics Analytics tools Social listening Marketing and business best practices Other Traits A skilled social media manager should also have the following qualities: Communication skills to connect



Management skills to lead cross-functional marketing teams Creativity to devise unique and eye germany number screening -catching content Resourcefulness to make the most of the available budget and time Adaptability to respond to algorithm and other changes efficiently Curiosity to keep up with social media trends and improve How To Hire a Social Media Manager Before you start looking for a social media manager, define your needs. That way, it’ll be easier to prioritize qualifications and choose the best candidate. Next, you should: Source: Post ads on job boards, freelancing sites and social media platforms you use. You can also ask for referrals from other employees or your network Screen: Consider the applicants’ CVs, social media profiles, and portfolios. Shortlist those who have relevant experience and a wide range of technical skills Interview: Meet with your top candidates in person or via video to assess their communication skills and cultural fit.