On March 2nd, the Digital Marketing Lecture will be given in Curitiba : The Importance of Integrated Digital Strategies.
The event is recommended for professionals who want to learn a little more about this area that continues to grow.
The Digital Marketing Lecture will be FREE, aimed at people who have no knowledge of Digital Marketing and want to discover why these campaigns are so effective.
According to the post we made on our Blog, the Digital Marketing Career is one of the most promising today, and this is due to the surprising growth of companies that have been migrating their investment from traditional Media to Digital Strategies.
Brazil is among the 5 countries in the world with the most internet users , which is why companies are investing more and more in this area.
There are more than 94 MILLION Brazilians connected to the internet, with most accessing the internet via Smart Phones .
Digital Marketing Lecture
Digital Marketing Lecture
Digital Marketing Lecture: The importance of participating
People's behavior has changed.
If in the past people went to companies to see the products before making a purchase, today, they carry out several searches on the internet before closing the purchase.
Consumers seek to discover product features, compare prices and find the best company to close the purchase, often arriving at stores with more information than the salespeople themselves.
This is when they do not buy directly online, through an E-Commerce (Virtual Store) or MarketPlace .
Continue reading and check out what will be achieved bahamas phone number data in the Digital Marketing Lecture promoted by the Academy.
Research informs
Google developed a study that portrays this new consumer behavior, called ZMOT .
Consumers are the ones who dictate the Rules of the Game, so if they have changed, then companies need to change, otherwise they will be doomed to failure.
You will better understand this behavioral management in our digital marketing lecture.
However, given this new scenario – where everyone from our children to our grandparents are connected – it becomes clear why Digital Marketing has become vital for the survival and success of all companies.
Today, there is no better place to gain visibility than the Internet, considering that Brazilians spend more time accessing the Internet than watching TV.
Once you realize that there is no alternative but to adapt to the new Digital Age, you need to ask yourself some questions such as:
Which Digital Strategy will you use to achieve results on the Internet?
Is your company already present on Social Networks?
Do you have a mobile-friendly website?
These are just the first pieces of the puzzle.
The Digital Universe goes much further: Sponsored Links on Google, Facebook Ads, Remarketing, Content Marketing, Email Marketing, SEO, Instagram, LinkedIn, Snapchat, Google+, Twitter, WhatsApp…
What is the best Digital Strategy for your company?
In the Digital Marketing Lecture: INTEGRATED DIGITAL STRATEGIES, our goal will be to help you learn a little more about the main Digital Marketing Strategies of today, and more than that!
You will understand the importance of implementing as many actions as possible in an integrated manner, as this is the formula for obtaining Excellent Results in the Short Term.