Identifying the right niches
Posted: Tue Dec 24, 2024 6:18 am
Additionally, they used surveys and user testing to get constant feedback. This approach allowed them to quickly iterate and fine-tune their product so that it truly solved their customers’ problems. Some of the techniques they used include:
In-depth interviews.
Detailed surveys.
User testing with prototypes.
These techniques not only helped them better understand their customers, but also allowed them to build stronger, longer-lasting relationships with them.
Another crucial aspect of Product Market Fit is identifying the right niches to address. Not all markets are created equal, and it’s important to find those where your product can have the greatest impact. Lara AI focused on specific niches within the customer service sector, where the need for AI-based solutions was most pressing.
To identify these niches, they conducted a thorough analysis of the market and the hospitals email list competition. This allowed them to find opportunities where their product could stand out and offer unique value. Some of the strategies they used include:
Market analysis.
Study of the competition.
Identification of unexploited opportunities.
Thanks to this approach, they were able to position themselves in niches where their product was in high demand and could offer significant value.
Apply Design Thinking
Design Thinking is a methodology that focuses on understanding and solving problems from the user’s perspective. In the case of Lara AI, this methodology was key to constantly iterating and improving their product. Through cycles of empathy, definition, ideation, prototyping, and testing, they managed to create a product that truly resonated with their customers.
In-depth interviews.
Detailed surveys.
User testing with prototypes.
These techniques not only helped them better understand their customers, but also allowed them to build stronger, longer-lasting relationships with them.
Another crucial aspect of Product Market Fit is identifying the right niches to address. Not all markets are created equal, and it’s important to find those where your product can have the greatest impact. Lara AI focused on specific niches within the customer service sector, where the need for AI-based solutions was most pressing.
To identify these niches, they conducted a thorough analysis of the market and the hospitals email list competition. This allowed them to find opportunities where their product could stand out and offer unique value. Some of the strategies they used include:
Market analysis.
Study of the competition.
Identification of unexploited opportunities.
Thanks to this approach, they were able to position themselves in niches where their product was in high demand and could offer significant value.
Apply Design Thinking
Design Thinking is a methodology that focuses on understanding and solving problems from the user’s perspective. In the case of Lara AI, this methodology was key to constantly iterating and improving their product. Through cycles of empathy, definition, ideation, prototyping, and testing, they managed to create a product that truly resonated with their customers.