What is semantics in SEO optimization?
What are the benefits of semantics in SEO?
Identify your semantic corpus
Establish a semantic architecture
A hermetic silo for SEO
A thread of Ariadne
Write SEO optimized content
What is semantics in SEO optimization?
Semantics is simply the art of giving meaning to a page so that algeria phone number library the Internet user clearly understands the message transmitted. Using a relevant semantic field, the right keywords, structuring its content… All these actions contribute to obtaining successful semantics. By optimizing your SEO semantics , you help Internet users and search engines interpret the content of your pages. Thus, you maximize your chances of being positioned on the right queries, among other things.
To properly optimize your SEO with semantics , you must:
Understand what SEO semantics is all about
Identify your semantic corpus
Establish a semantic architecture
Write properly optimized content
Use appropriate semantic enrichment support tools
Here we go! Let's see it all in detail!
What are the benefits of semantics in SEO?
Working on the semantics of your content has various benefits for your SEO:
Help Google better understand what your content is about : By using the right terms, you help Google bots understand what your content is about.
Generate much more traffic to your site and increase the number of entry points: long tail keywords found through semantic optimization will allow you to position yourself on several new requests , thus generating a boost in overall traffic to your website.
Increase the popularity of your domain: by working on the quality of your content, you increase your chances of seeing it shared on social networks and/or relayed on blogs/sites. The backlinks generated will not only improve your ranking, but also optimize your link profile.
Provide concise and precise answers to users: If the answers to the questions asked by users are well structured, Google can place you in position 0. In other words, you will gain the best possible position in the SERPs.
Identify your semantic corpus
Keywords still have their say in the SEO sphere. In fact, they are even the basis of any SEO strategy . In order to optimize your semantics for SEO, you must therefore determine your semantic corpus, that is to say the set of key terms useful for your positioning.
Here are some tips for finding semantically relevant keywords :
Find the most searched keywords by Internet users in your field using the right tools. For example: Adwords, Semrush , Ahrefs or Yooda.
