New Strategy in Digital Marketing: Podcast

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My biggest piece of advice is to jump right in and get started. Again, don't expect everything to be perfect. What I've learned is that if your content is good enough, listeners will be more than willing to consume it regardless of the minor technical difficulties.

Be brave, start now! =)



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3 Frequently Asked Questions About Podcasting

Google Discovery Ads: What Are Discovery Ads?
What is Google Discovery Ads?
Digital Marketing
As of June 2020, Google Discovery ads are now available for all accounts.



Last May, Google made a big splash at its annual Google Marketing Live event, announcing a slew of new features and tools planned to help advertisers find customers online. Among those announcements was a new ad type called Discovery ads, designed to help advertisers get their products discovered by potential audiences on Google’s popular properties.

Discovery Ads are a visual ad format that runs in the Google Discover Feed (shown on the Google app homepage or the Google.com homepage on mobile), the YouTube homepage feed, and also G-Mail.
Discovery campaigns run in the YouTube homepage feed, G-Mail social and promotions tabs, and the Google Discover feed. The ad's appearance and format will vary depending on which of these properties it appears in, but it focuses on large, visually rich experiences.

The company says 800 million people currently use Discover every month.