Pay special attention to the Subject Lines of your Email Campaigns , as this is what will ultimately determine whether or not the user will click to open the Email. It is preferable that they are direct and clear, announcing a promotion or transmitting a sense of urgency. How many Emails do you receive daily? How many of them catch your attention? This largely depends on the Subject Line. Take your time to create it, but make sure it is attractive!
Recover abandoned carts
Many users abandon their cart before completing a purchase. How can you reverse this situation? By creating Email Automation Campaigns , you can schedule a sending or a series of automatic emails that are triggered after the person abandons their cart. This can be an excellent opportunity to recover them and get them to complete the purchase.
What information does this email contain? It is an exclusive discount on the product the user was looking at. It also usually contains an attractive photo of the product and an urgent notice saying that the item will only be available for “X” time. Irresistible, don’t you think?
Boost your sales with Social Networks
Communicate your promotions with fun GIFs or videos to get more ghana whatsapp number data views. Remember to put links to your Website or Landing Pages in all the posts you make and that they have the same aesthetic as your Black Friday 2021 campaign.
Do you know the best days and times to post on each channel? Schedule and program your posts for the times when your followers are most active.
Constantly interacting with your audience is crucial! Respond to comments, schedule auto-reply messages, build community through quizzes, contests, and fun quizzes. They want to be part of your brand, so invite them to participate!
Do you want to reach more people than just your Contacts? Include buttons that allow them to share and make Black Friday content go viral. This way, their contacts will also find out about your offers.
Remember to use hashtags like #blackfriday or # blackfriday2024 in all your posts. This will allow you to specifically reach those users who are looking for special discounts.
Black Friday is a great time to get more people to know you! Reach your target audience by segmenting your ads so they are seen by people with the demographic characteristics of your customers and who have interests related to what you have to offer.
Adapt the aesthetics of your website to Black Friday to convey greater enthusiasm. A good option is to implement a banner or pop-up inviting everyone who enters to subscribe to receive your offers.
Don't forget about aesthetics! Everything should follow the same design line: from the images you use on social media to those you include in your Email Campaigns. In addition to black, red is also often used to highlight CTAs or discounts. Contrast draws more attention from the user!B2C Email Marketing: What it is, its advantages and its strategy
Through these emails, the store can recommend products based on previous purchases, inform about new collections, and offer exclusive discounts.
Apply a differential design
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