Total Leads vs. Qualified Leads: Knowing the total number of new leads can give you a good idea of how impactful your marketing is in terms of attracting attention. Knowing the number of qualified leads can give you an idea of how well you’re hitting the demographics that are likely to engage with your business. In fact, establishing a ratio between these two lead types can show you how effective your marketing is and if improvements need to be made.
Total Labour Ratio: This KPI gives you insight into your company’s productivity. It simply divides total labour costs by the revenue your business brings in. As this includes salaries for all employees across the organisation, you can us phone numbers list get a better picture of wider efficiency. This indicates whether you need to make adjustments to improve productivity to justify salary expenditures. In highly efficient organisations, it can also highlight if there is room for company-wide salary increases that could impact engagement.
Remember, we live in a technologically advanced business environment. One of the ways technology helps small businesses operate is by improving access to data, including KPIs. You can customize the KPI Tracker dashboard to automatically collect and report on the specific metrics you want to monitor.
Once you have this data, it's important to respond to it. Review the implications of the information with your employees. Then, you can collaborate to make improvements in the most effective way.
