There are many ways to ask customers to leave reviews , but the unifying idea behind all methods is to make the process of writing and submitting a review as simple as possible. In other words, reduce the number of steps required to leave a review. Provide direct links that take the customer directly to the page where they can post a review. If you ask for a review via SMS, make sure the link goes directly to the form and not to the main page of the aggregator site.
Those who send review requests via email can take the cell phone number list customer one step further by adding a clickable image to the email design that will take them directly to the page they want to review.
Another way to make it easier is to choose the right time. ReviewTrackers research shows that the best times to ask for customer reviews are between 2-3pm and 6-7pm. These are the times when people are less focused on work, taking a nap after lunch, doing odd jobs while waiting for the workday to end, or commuting home.
Be open to your audience
Think of asking for customer feedback as another way to improve your relationship. Creating context and transparency about why you’re asking for feedback has many additional benefits. Not only existing customers, but also those considering working with you see that you value your audience’s opinions, aren’t afraid of criticism, and are willing to improve your work.
However, this will only work if you handle reviews delicately, respond quickly and constructively to negative messages publicly, provide detailed answers to customer questions, do not delete reviews that are unpleasant to you, and do not move from the public field to "sort things out in private messages." It is openness to the audience that tells users that their opinion on the Internet is not pointless, and it becomes the main motivation for publishing a review.
Repost reviews
This point follows logically from the previous one. Getting more reviews is helped by demonstrating the best of them. In addition to links and screenshots from "review sites", you can share individual customer reviews in brand offices on social networks and on the company's website.
Before you simply repost a review or post a screenshot, think about how to make it a more valuable piece of content . Maybe you should launch a review section and create a special infographic or design template that will attract the audience's attention.
Another good, but time-consuming strategy might be to contact the authors of the review, get permission to publish with an active link to them. If your brand has a large enough community, people will be happy to hear you mention it and will gladly repost your posts with their review. People like to be the center of attention, especially when it comes to a brand they love and support.
Don't forget to also engage with those who like, share, and comment on your review posts. These may be potential customers who want to learn more about you and your products before making a purchase from you.
The above recommendations are the basis for organizing work with reviews. If you have any questions about reputation marketing, ask them to our specialist via the feedback form on the GreenSMM website .
Make it easy for users to post reviews
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