And Prioritize Some Amount Of

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Simply Moves The Problem. Yes, They Can Take And Process Orders Faster, But The Bottleneck Of Producing All The Food Being Requested Is Still There.they Need The Ability To Act Big – In Other Words, To Make Strategic Plans About What Content To Produce Instead Of Only Taking Requests.a Strategic Planning Process That Happens In Between The Intake Process And The Content Creation Process Helps Teams Act Big In The Following Ways: It Balances Proactive Content Plans With Reactive Requestsif You Have A Marketing Strategy, You Need To Strategize Proactive Content (Planned) Content.

When The Content Team’s Calendar Contains Nearly All Reactive phone number data Content (I.e., Requests From Other Groups), There Is No Plan.you’ll Always Need Some Level Of Reactivity. But To Scale Quality Along With Quantity, You Must Approach Content Creation As A Forward-looking Process, Not One In Which You’re Always Late By The Time The Request Hits Your Inbox.a Strategic Content Planning Process Involves Setting Expectations, Outlining Needs, Agreeing To Timelines, Defining Expected Outcomes, And Prioritizing Activities For A Coming Time Frame.



These Agreed-on Activities Align With Business Priorities. The Output Is Forward-looking Content Creation, Production, And Activation Calendars That Say Yes To Some Projects And No To Others. Over Time, It Shifts The Balance From Reactive Requests To Proactive Content.handpicked Related Content: Agile Marketing Values To Sharpen Your Content Process Questions To Help You Prioritize Content Creation [template] It Clarifies Content Team Capabilities“it’s Not What You Do,” A Content Leader Once Told Me, “it’s What They Think You Do” Strategic Planning Helps You Communicate What The Content Team Does So The Whole Organization Understands What You Do.