Score Behavioral Patterns Like Website Visits, Content uk whatsapp number Downloads, or Email Engagementc. Check Engagement Recency Prioritizing .recent Interactions Assign Point Valuesa. Create a Point System for Different Actions and Attributesb. Weigh . More Valuable Actions (E.g., Requesting a Demo Higher Than Passive Ones (E.g., Newsletter Subscriptionc. Consider . Negative Scoring for Actions That Indicate Disinterest or Poor Fit Set Threshold Scoresa.

Determine at . What Score a Lead is Considered Sales-readyb. Create Different Thresholds for Various Levels of Follow-up .(E.g., Email Nurturing, Sales Outreach Implement Marketing Automationa. Use Your Crm or Marketing Automation Platform . To Track and Calculate Scoresb. Set Up Automated Workflows to Nurture Leads Based on Their . Scoresc. Trigger Notifications to Sales When Leads Reach the Sales-ready Threshold Align Sales and Marketing .