Trends matter
The decoration of an event is one of those areas where architectural and interior design trends can make a difference. The decoration is the first thing instagram phone number data that the public perceives. It is what generates this initial sensation that is usually the most lasting and memorable . Therefore, it is very important that the decoration is aligned not only with the values of your brand, but also that it reflects the latest trends . Let's not forget that an event is a great opportunity to promote your company brand . Therefore, every detail matters.
And here it is important not to confuse a very defined style of a brand , which can be marked by a historical period or very specific expressive resources, with what are the trends in terms of organization of spaces , use of certain materials and finishes, lighting, type of activities and activations, etc. In other words, at the level of decoration, your brand must transmit its essence with the help of the latest trends. In other words, it has to look current, fresh and appealing. And it doesn't matter if it is a corporate stand or a pop-up , an annual convention or a roadshow .
Responsibility, above all
You know well that at 4foreverything we apply sustainable criteria to all aspects of our activity. That is why, for us, that sustainable chip is fundamental , which, from the start, inspires us to look for solutions to do more with less . And believe us, not only is it possible, but the result often exceeds expectations, and is perceived by the public in a very positive way .
We are used to designing with reusable structures, materials and elements in mind , such as furniture. In addition, we always try to reduce to a minimum everything that is impossible or difficult to recycle , such as carpet.
And once again, trends are one of the keys to keep in mind when decorating your event. Nowadays, the use of wood and vertical gardens is so common that, no matter how sustainable it is, it can be counterproductive, achieving the opposite effect. Therefore, even in the area of sustainable decoration, we must always try to monitor public perception and offer fresh and appealing solutions .
Light and screens
Speaking of fresh and appealing solutions, which are also in line with the philosophy of achieving more with less, we like to experiment with lighting . In fact, we have a recent case of decoration for a convention where the main and only protagonists were some very powerful spotlights . They helped us create a very intimate and welcoming atmosphere in a large industrial space .
LED screens are another reusable tool that allows you to decorate a space, adding dynamism and the ability to transform in a multiplied way, thus increasing the impact of decoration as another communication tool.
Benchmarking
And finally, our old friend, benchmarking , remains a very valid source of inspiration . It never hurts to take a look at what is happening in the sector to look for new ideas, not repeat the mistakes of others and take advantage of the successes .
