The example above appeared directly on the news site, and its straightforward design is cohesive with the site’s overall look and feel.
Not every platform or audience reacts the same way to native ads. Experiment with different platforms (news sites, social media, content recommendation widgets) and headlines to find the sweet spot for engagement and ROI.
8. Local Service Ads
What Are Local Services Ads?
Local Service Ads (LSAs) are Google’s ad format tailored furniture manufacturers in usa email list for businesses offering local services.
Example businesses are plumbing, roofing, legal assistance, house cleaning or real estate. Unlike traditional PPC ads, LSAs focus on generating leads rather than clicks, allowing potential customers to call or message directly from the ad.
These ads appear at the very top of Google search results, even above traditional text-based search ads, often with a “Google Guaranteed” or “Google Screened” badge. The badge builds trust by showing users that the business has been vetted by Google.