Facebook for mobile phones

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Over 90% of users access Facebook via mobile phone. It is logical that your content (especially visuals) must be adapted to display on mobile devices or mobile-friendly. Once again, we note that the attention span of social network users is about 8 seconds, and during that time you have to "catch" them. Even if the visual is excellently done, and the text follows it perfectly - poor positioning and display of content will devalue all the effort invested.

How to” posts
You can't go wrong with "how to" posts (unless the content you're posting is of poor quality). "How to" posts can be in the form of video tutorials, "step by step" instructions or tricks that will help the target audience satisfy a need, solve a problem or save time. Find out what your potential customers are most concerned about or what interests them about your industry, and whatsapp number list address those topics. In search of inspiration, you can also go to Facebook groups or forums that deal with similar issues. A "how to" post will offer a solution to a problem, and if the solution is a product or service that you offer - there is no better advertisement.

Statistical data
People generally trust numbers more than words. It has been shown that the marketing of statistical data related to the industry in which you operate - is a real magnet for potential customers.

If you decide to post this kind of content, make sure to check beforehand whether the data you have is up-to-date. Focus on the information you want to share and try not to spread the story too far. Let the numbers speak for themselves. Also, post information that is relevant and intriguing. In addition to specific statistics, you can also publish changes in the law related to the industry.

Case studies
If you're just starting your business, you probably still can't share your clients' success stories. However, case studies that show how the products you offer can solve a specific problem are a hit. For example, if you sell cameras and a globally known manufacturer (whose range you offer) publishes a case study - it's time to let your followers know about it.

Checklist
Most people like to use checklists, but hardly anyone likes to make them. A checklist that someone else has created and shared with us will save us a lot of time and help us prioritize. For example, a travel agency that during the holiday season distributes a list of documents necessary for travel to various destinations in the post-Covid era will certainly achieve great engagement on its page, which will also be reflected in the number of booked arrangements.