The entire journey of WhatsApp ads results in direct communication between the company and the potential customer . This saves a lot of steps that traditional marketing could not, nor digital marketing until recently. This is very beneficial, but even so, the relevance of effective and efficient communication should not be overlooked. Although default templates have already been established, it is important to actively follow up to refine the texts that will appear until they are accurate. In addition to this, salespeople must also be trained to treat customers in this way. That is, value immediacy and do not make the conversation excessively long.
Another aspect to keep in mind is that, following the same line of immediacy, you should not let a potential customer wait too long. This expects to be served with the same speed that WhatsApp implicitly implies. There must be a sufficient number of operators present. Here it is crucial to establish limited office hours , in which immediate conversation is available. Of course, the customer can always leave his messages and then a salesperson will take care of them; is an advantage cambodia telegram database of digital communication. But it is crucial that, during opening hours, you have a person available to talk, if necessary. Advantages of WhatsApp Business API over WhatsApp Business WhatsApp Business, as the name suggests, is the professional version of WhatsApp. It allows up to 4 simultaneous users to use the same account, which is very useful for customer service. But it remains limited for medium-sized businesses, so an expansion of capabilities becomes necessary; and that is what APIs are for. APIs are external applications that integrate with an app.
They are used to add features and improvements . In this case, WhatsApp has created its own API, which greatly extends the capabilities of WhatsApp Business, so you can get more out of WhatsApp ads. These are just some of the features you could benefit from. a) Connect to external stores, such as Shopify. b) Parcel tracking. c) Automatic replies every 24 hours, programmed with templates. They must be previously approved by WhatsApp. d) Intelligent bots to handle frequent queries. These are just some of the things you can do with this API. To implement them, you need to go to the official WhatsApp page and choose a Facebook business partner.
There will be a list of services offered by these providers, so you can select the one that best suits your needs. WhatsApp Ads From a “Click to Chat” ad to a near-perfect user experience Advertisements are essential to create awareness of a business, brand or product; they are part of the very essence of marketing. But the distance between the potential customer and the business is the obstacle to overcome to make a sale, and the route to get there has evolved, as have the ways to get around it. This is what marketing strategies are created for. The implementation of WhatsApp and, with more advantages, the use of Callbell summarizes a large part of this journey because it facilitates the interaction of the potential customer with the company and improves sales . There is a passive consumption of the ad, passing by chance on Facebook, and an action with a clear intention at the time of clicking on the ad.