So instead of pulling back from social and blog content, we changed it up.Instead of pulling back from #social and #blog content, @cmicontent shook up the calendar, says @EditorStahl.Share on XWe quickly set up #CMWorld Twitter Chats every weekday during the week of March to give the community a chance to trade ideas and tips on adjusting to the coronavirus disruptions. Topics included:Leading a virtual teamTips for remote workThe good and bad of newsjackingThe economy and how to survive the disruption (We partnered with #freelancechat to bring together both communities.
sCommunity Manager Monina Wagner also hosted a virtual taiwan cp number coffee break on Zoom that week, inviting people to meet, relax, and talk about things not necessarily related to COVID- (although, as you probably could guess, talk turned that direction and that was OK).The editorial team shook up the blog content calendar, mixing in new articles for shifting content marketing concerns. Here are a few highlights:Should the News Disrupt Your Content Calendar? Here’s How to Decide Steps to Create a Helpful Interim Content Marketing Strategy Tools and Ideas for Brainstorming in a Remote World Brands Getting Email Right During a Crisis [Examples]They also quickly brought back previously published posts whose topics are extremely relevant now, including: Apps and Tools to Keep You Productive and SaneThe No-Fail Formula for Creating Awesome Webinar ContentHow to Get More From Your Livestream After the BroadcastThe Why, When, and How of Republishing Blog PostsWe also decided to make the on-demand videos for some of the most popular and helpful speaker sessions from Content Marketing World available to everyone for free.
Check out the full playlist, or dive right in to Andy Crestodina’s presentation here:Acknowledge uncertaintyAs much as we work to help our audience find answers, we also realize that everything is changing quickly.We’ve worked to remove the risk of committing dollars and time to our events by relaxing the refund policy for our in-person events. (You can read the details on the FAQ pages for ContentTECH Summit and CMWorld.)Content Marketing University has abandoned its quarterly enrollment periods in favor of open enrollment through the end of the year.