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In the post below we’ll learn 3 key go-to-market strategies that promise not just visibility, but relevance and resonance with your intended market. What is Vertical Marketing? In the realm of marketing agencies, adopting a vertical marketing strategy means honing in on a specific industry or ...

If you want to get the best work out of your freelancer, consider: Remote work Flexible working hours Not expecting them to be on call 24/7 Asking the extra question to better understand their specialties and approach Assigning projects based on their availability and strengths Treating them as ...

While similar to freelancers in a legal sense, fractional marketers are more involved with the company and may engage with it for a longer time. Their scope of work is narrower than that of full-time employees, but it often expands beyond a single task or project. Fractional marketing consultants ...

Source: Antoni Shkraba What Is a Marketing Consultant? Marketing consultants advise you on the best next steps for your marketing strategies and initiatives. These professionals use their experience in marketing and consultancy and knowledge of relevant tactics and channels to increase your reach ...

Don’t let any lucrative opportunities slip by because of a prolonged recruiting process. Reach out to MarketerHire and secure rapid business growth with a top-notch fractional CMO! Other Hiring Guides To Check Out Discover other hiring guides we’ve written in the table below: Hire a Digital ...

It looks like a traditional timesheet but, similar to Clockify, it includes a timer and lets you track by project and task for detailed reporting. It’s free for one seat and two projects; for unlimited everything, upgrade to a paid plan. Best Tools for Notes and Bookmarking Physical notebook? Chrome ...

For both freelancers seeking consistent projects and hirers looking for top talent, building a steady pipeline is essential. Tapping into your existing networks, asking for referrals from past clients, and forming partnerships with other freelancers can be valuable strategies—but we understand that ...

Here’s a simple yet effective marketing team structure for SaaS startups: Head of Marketing/CMO Content marketer Copywriter Growth marketer Product marketer Brand marketer Graphic designer Marketing operations manager 2. Growth At the growth stage, when a SaaS company generates $50 to $200 million ...

Your chosen candidate should have at least a few years of hands-on social media management experience, ideally with companies similar to yours Technical Skills Your social media manager should be well-familiar with today’s popular social networks and adept in: Copywriting Graphic design basics ...

This lets you determine the effectiveness of your efforts and figure out the next best steps When and Why Should You Hire a Local SEO Expert? If any of the following rings true for your business, it may be time to call in a local SEO expert: You haven’t optimized your website for local search ...