Australia Data

Conducting webinars or video conferences with a group of people, with the purpose of listening to their opinions and expectations about a certain product or service, can be excellent traction channels.

First, do some research on what consumers want. Entrepreneurs typically do the opposite: they ...

This is taking into account that today's buyer connects from any device, be it a mobile phone, tablet or computer, and is always online, viewing offers and evaluating possibilities of purchasing a product.

Omnichannel understands this perfectly and seeks to ensure that an online business always ...

First, make a list of groups that may be of interest to your niche and discard those that you don't think are appropriate.

The best ones are buying and selling groups that are specific to the sector to which your brand belongs, otherwise you will be wasting your time.

It is also important to take ...

Marketing strategies. Thanks to the segmentation and profiling they do for each user, cookies facilitate the implementation of inbound marketing strategies .
Data and analysis . The use of cookies provides a series of data that facilitate the analysis of the behavior of your visitors. From the ...

URL Shorteners: What They Are, Which Are the Best and How to Use Them Correctly



The URL shortener is a tool that helps reduce the number of characters in a link. The shorter the link, the easier it is to share , whether via email, social media, or a downloadable PDF.

When you start adding UTM ...

Through social networks, it is easier for people to express their concerns, comments, complaints, etc.; to which they can receive instant responses.

3. Satisfied customers: A good educational marketing strategy will allow:

-The loyalty of students and families who will become promoters of the ...

SEM: What it is, Types and Everything You Need to Know

Search Engine Marketing (SEM) is one of the main destinations for the budgets of those companies that want to create an online presence and seek to take advantage of the intention that users have when performing a search in order to transform ...

The fashion brand’s UK account has thus doubled to 2 million followers in the past year. Additionally, Vogue’s Instagram account had nearly 850,000 video views during the month of February, thanks in large part to how it has improved its Instagram Stories.


Mercedes-Benz Cars UK collaborated with ...

An interesting fact about voice search is that it is usually very common in local searches. This means that the location in which users are located is highly relevant for this type of queries.

For example:

“What are the closest restaurants to me?”

4. Improvement of voice assistant technology and ...

A recommendation: Make a list of all the topics related to the solution that you think are of interest to your Buyer Persona. Then, cross-reference these ideas with the topics that are important for them to be considered a qualified lead .

With the result of this cross-referencing, your next goal ...