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Web Analytics

How to Grow Your Business with Web Analytics?
When you create a website, the very first thing I recommend you do is create a measurement plan , install a tracking tool and start collecting data to subsequently carry out a website data analysis .

Only in this way will you be able to ...

ogle search results
, right? Something similar is offered by carousels of sponsored results that allow, instead, to simplify the search for products related to a potential purchase.

Snippets
The classic Google result that includes title tags, meta description and reference address. To this triad ...

linked to the concept of PageRank (PR) , a mathematical formula that indicates the value of a page in relation to the links received. Which are, as you can well imagine, the starting point for tackling off-page SEO: the techniques needed to increase ranking through signals that come from outside and ...

direction: exposure to an initial stimulus influences the response and interaction to a subsequent experience which, however, does not necessarily have a direct correlation.

Must Read: What is Search Intent and What is It Used For?

How does the priming effect work?
To understand the mechanism ...

Published onFeb 16, 2022 - Updated onJun 16, 2024

ROI Marketing, what it is and how to calculate it: how to monitor the return of investment
Digital Marketing

ROI Marketing, what it is and how to calculate it: how to monitor the return of investment
Marketing ROI is one of the key issues when ...

How to Create SEO-Friendly FAQ Pages
SEO friendly FAQs are a key point in search engine optimization and UX work, especially in certain sectors. Because pages that answer the public's main questions help the brand to shorten distances, support the potential customer to find answers without bothering ...

permission to access to strangers via email and you have the power to decide with which role, as a simple reader or with the ability to edit or leave comments.

How to use Google Sheets
What can you do with this productivity tool that is also very famous in the world of web marketing? Clearly the ...

t, landing, tag, category) do a site: domain name and keyword on Google to check if and how you have treated the topic. Above all, I do a search on the aforementioned Google Trends and before creating a post on a topic I evaluate whether it is the case to update what is already online. This way I ...