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Making the right decisions in your marketing and strategy is absolutely vital if you want to stay competitive and grow your business at a rapid pace. The key to understanding what decisions to make is to use an analytics tool like Google Analytics. Google Analytics is a free tool that allows you to ...

Our affiliate marketing service is designed to help businesses reach new audiences, generate high-quality traffic, and increase conversions by partnering with a trusted affiliate network. Affiliate marketing is a performance-based strategy that allows you to leverage the power of partnerships, where ...

Capturing leads or subscribers is one of the main objectives of your inbound marketing strategy , and without them we would certainly not be able to start our eMail Marketing campaigns. But perhaps you have not asked yourself what the second step is to keep your subscribers engaged and for your ...

Without a doubt, when it comes to Email Marketing , we can say that the subject line and the preheader are considered two of the most important parts of Email Marketing, and of email in general.

You might be wondering why.

Easy: simply because both elements determine what the user is going to do ...

We can define the dropshipping technique as a business model that is fundamentally based on the development of an eCommerce platform that buys and sells products on request; that is, without owning stock of each of the products it sells, so that when a user or customer buys a product, the business ...

When we talk about grey routes for SMS sending, we are basically referring to low-quality and in some cases even illegitimate sending routes, especially when we talk about sending via SIM cards.

The sending route determines the routing of the SMS, that is, the connection implemented to send it and ...

Many companies use the email marketing technique to provide an effective service to their customers, since this process is very beneficial for attracting potential buyers or retaining customers who have already purchased from us.

How to use email marketing
This technique is based on sending ...

If you already use the mass SMS sending strategy , or if you are interested in the idea, you should pay attention to different factors before choosing the right SMS provider for your campaigns.

Factors for choosing a bulk SMS sending provider
A suitable provider is one that offers you easy use of ...

Today we are going to tell you about the efforts made by Microsoft to integrate its online and offline customer databases and to carry out email actions consistent with the behavior of its users.
TShawna Dahlin, Senior Email Marketing at Microsoft, says, “We are sending emails to sell Xbox 'Call of ...

One of the big “topics” of today in digital marketing is the so-called cross-channel marketing . As we already mentioned in another post , cross-channel describes the experience of a customer who has combined different channels in the same purchasing process.In this context, two key concepts emerge ...